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I design and build digital tools that turn complex technology into intuitive user experiences.
From wireframes to working applications, I’ve led UX research, UI design, front-end development, and product management — creating real software that improves workflow and customer engagement.
What I Do
Research user goals, flows, and constraints
Translate requirements into wireframes and interactive prototypes
Design UI systems for clarity and scalability
Develop functional interfaces
Manage product definition, roadmap, and QA
Bridge between engineering, marketing, and users
The KRC - Kramer Room Connectivity Configurator
In 2011, I conceived and single-handedly developed an application using Flash/Flex technology prevalent at the time. By 2017, I was leading a team that created an updated version of this application in HTML5, reflecting the evolution of web technologies and enhancing the app's usability and accessibility.
The application has not been under my management since March 2021, but it is still in use.
The KRC Reality Viewer
Years after I developed the KRC, I explored Augmented Reality, and with the help of an intern, we created a mobile app that enhanced the KRC by allowing users to visualize their configurations in 3D, full color, and actual size within real environments—for example, placing a virtual table box over an actual table.
The ConfigurAudio
The ConfigurAudio project was developed to help video integrators with limited audio knowledge effectively sell speakers. The application simplified the process by calculating the audio requirements for a room based on basic parameters. While it was not a substitute for an acoustic engineer, it provided excellent solutions for simple integrations.
Importantly, ConfigurAudio was designed specifically for straightforward scenarios and was not intended for use in large or complex environments.
The space configurator
The concept behind the Space Configurator was to enable users to create solutions using multiple products, with the flexibility to adjust details to precisely meet their needs. This application was designed with a strategic marketing focus: to promote the sale of complete solutions rather than individual products.
Although I prepared all the necessary documentation before leaving the company in March 2021, to my knowledge, the application was never developed.
EDID Designer
The Kramer EDID Designer is an application designed to read and edit every detail of EDID files. I conceptualized the application and was responsible for designing its UX, ensuring it was intuitive and effective for users.
The project was the culmination of extensive research and investigation. Before working on this, I had no prior knowledge of what an EDID was.
EDID is a standardized data format that allows a digital display device, like a monitor or TV, to communicate its capabilities to a video source, such as a computer or a DVD player.
The application has proven to be highly effective and is still in use today years later.
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